Pura Vida X PIRETTE Collaboration

 The Pura Vida x PIRETTE collection is available now, exclusively in Pura Vida stores nationwide.

Pura Vida retail stores now, the collection features three covetable pieces designed to make every day feel like summer:

• Mini Fragrance Oil – $28 

• Candle – $30

• Fragrance Oil – $48

Infused with Pirette’s beloved coastal fragrance and Pura Vida’s relaxed charm, the collection brings the warmth of summer days to every season.

“Partnering with PIRETTE felt like such a natural fit for us,” says Ryan Heuser, CEO of Pura Vida. “We both share that love for laid-back, beachy living, and this collaboration really captures that spirit. It’s a little piece of summer you can carry with you all year long.”

From portable roll-ons perfect for travel and gifting, to a dreamy candle that sets the mood, the collection makes it easy to channel coastal calm wherever you are. Launching in store just in time for holiday gifting, though you might end up keeping it for yourself.