Normani Debuts ‘NORMANI,’ Exclusively on SHEIN

Normani, the renowned artist, songwriter and cultural icon, extends her artistry into fashion with the exclusive launch of her clothing brand, NORMANI, on global online and fashion lifestyle retailer SHEIN. Known for her fearless self-expression, NORMANI embodies unapologetic confidence and bold individuality, inviting everyone to embrace their power, presence, and authenticity.

Multi-platinum recording artist Channels Her Signature Confidence and Style Into a New Era of Fashion With SHEIN

NORMANI blends quality fabrics with chic, trend-forward designs to deliver effortlessly stylish pieces accessible to all. Featuring a curated mix of edgy, streetwear-inspired looks, daring silhouettes, and refined staples, the brand empowers individuals to express their unique sense of style with confidence.

“Fashion has always been about self-expression for me, the freedom to explore who you are through what you wear. SHEIN was the perfect partner for my first clothing brand because they share my belief in making style inclusive and accessible,” said Normani. “I want my fans to feel empowered to express themselves without limits or worrying about the price.”

This launch marks the start of a year-long partnership between NORMANI and SHEIN, with multiple brand drops planned exclusively on SHEIN. The dynamic collaboration is just beginning, with upcoming releases set to introduce new designs, statement pieces, and seasonal favorites. Fans can expect each launch to push boundaries and redefine what accessible, iconic fashion looks like.